Privacy Policy

AUGUST STORCK KG (hereinafter referred to as Storck) takes the protection of your personal data very seriously, and collects, processes and uses your data only in accordance with the standards of the legal data protection regulations.

Storck is the data controller and, as such, is responsible for your personal data. Our contact details are:

Postal address: AUGUST STORCK KG, Waldstrasse 27, 13403 Berlin, Germany
Email address:
Telephone number: +49 (0)30 4177 303

We have appointed a data protection officer who is responsible for overseeing questions in relation to this privacy policy. If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact us at:

If links to other pages online are found on this website, this policy does not apply to the collection and processing of personal data on the linked pages, as Storck does not have any influence on their design and content.

2.1 Website Usage

When you visit our website, connection data is temporarily processed (including IP address, last-visited URL, time and date, pages accessed and elements like subpages or buttons, the amount of data transferred, the status, whether the request was successful, the description of the web browser used, and device type). We process this data as far as is necessary to run the website. The legal basis is our legitimate interest in accordance with Article 6(1)(f) of the European Data Protection Regulation (GDPR) in making our website available for the purposes of external representation and marketing. We also store the connection data in the log files on our web server in our legitimate interest to ensure the secure operation of the web server. With your consent, we may also process this data in pseudonymous form for the purposes listed under section 2.2.

Generally, the usage of our website is possible without providing data other than the data listed in this paragraph (see section 7).

2.2 Analysis for Marketing Purposes and for Website Optimisation (Piwik PRO)

If you give your consent either via our cookie banner or our checkbox below, Piwik PRO processes data for marketing and optimisation purposes on this Storck website. You can withdraw your consent at any time by deactivating the checkbox. In this case, a cookie is set to prevent further tracking by Piwik PRO.

For the above-mentioned purposes, pseudonymised profiles are created with the data mentioned in section 2.1. Furthermore, data about your activities on our website is tracked in particular which subpages and buttons you have used and when. These profiles do not contain any data with which you can be personally identified such as your name. In addition, these profiles are also not combined with such data. The legal basis for this analysis is your consent (Art. 6 para. 1 a GDPR).

The processing is carried out on behalf of Storck on servers of the Piwik PRO GmbH, Kurfürstendamm  21, 10719 Berlin, hosted in Germany.

2.3 Cookies

We use cookies on our website. Without your consent, we only use cookies that are absolutely necessary to provide you with this website in a flawless manner and with an engaging user experience as requested by you.

We only use cookies that analyse user behaviour for marketing and optimisation purposes, if you have given us your consent (§ 25 Abs. 1 TTDSG). If you have given your consent, you can withdraw it at any time. To withdraw your consent please follow the instructions in section 2.2.

The following cookies are set when you visit our website (the cookies marked as optional are only used, if you give your consent):

_pk_id Tracking (optional) Piwik (s. 2.2) Piwik Tracking - Stores a page-specific ID for the assignment of the data record 12 months
_pk_ses Tracking (optional) Piwik (s. 2.2) Piwik Tracking - Stores an ID for the current browser session of the user to assign the record 30 minutes
stg_last_interaction Tracking (optional) Piwik (s. 2.2) Piwik Tracking - Stores the moment of the last user interaction 12 months
stg_returning_visitor Tracking (optional) Piwik (s. 2.2) Piwik Tracking - Stores whether it is a returning user 12 months
stg_externalReferrer Tracking (optional) Piwik (s. 2.2) About: Stores an URL of a website that referred a visitor to your website. During browser session only (Session Cookie)
stg_traffic_source_priority Tracking (optional) Piwik (s. 2.2) Piwik Tracking - Stores which source (campaign, search engine, direct input) the user came to the website from 30 minutes
stg_optout Tracking (optional) Piwik (s. 2.2) Piwik Tracking - Stores that no tracking is done 12 months
stg_pk_campaign Piwik (s. 2.2) About: Stores a name of the campaign that directed the visitor to your website. During browser session only (Session Cookie)
stg_fired_[...] Piwik (s. 2.2) About: Determines if the combination of a tag and trigger was fired during the current visitor’s session. During browser session only (Session Cookie)
piwikCampaign (only Piwik (s. 2.2) About: Saves the campaign through which a user entered the website. During browser session only (Session Cookie)
SERVERID Piwik (s. 2.2) About: to provide load balancing functionality. Enables faster loading of the page. During browser session only (Session Cookie)
hideCookieNotification Cookie notification (absolutely necessary) Storck Cookie Notification - Is set so that the Cookie Notification is not displayed again with every website visit 24 hours
hideLocationNotification Country selection (absolutely necessary) Storck Location Notification - Is set so that the Country Selector is not displayed every time you visit During browser session only (Session Cookie)
trackingAccepted Use of cookies (absolutely necessary) Storck About: Stores that tracking got accepted 24 hours

Our website is hosted by our German parent company (August Storck KG) at the hosting partner denkwerk GmbH, Vogelsanger Street 66, 50823 Köln, Germany, who have been obliged to process the data properly by means of a data processing agreement.

As far as not stated otherwise in this privacy policy, we do not transfer your data to third parties. A transfer will be made in exceptional cases if we are obliged to transfer data due to legal regulations and/or official or court orders.

Your data will generally not be passed onto a recipient in a third country (i.e. outside the European Economic Area) or to an international organisation. If such a transfer is necessary in exceptional cases, in particular because an enquiry you have made is to be forwarded to one of our companies in a third country (section 2.4), we will ensure that the requirements of chapter V of the GDPR are met and that an adequate level of data protection is thus guaranteed at the recipient. To this end, we use the EU standard contractual clauses for data transfers to third countries where necessary.

The information stored in the log files (section 2.1) is only stored in personal form for a maximum of seven days. After this period, personal information in the log files is anonymised.

In all other respects, we delete your personal data as soon as it is no longer required for the purposes pursuant to the processing and as far as no legal obligations to retain data conflict with this. Relevant retention periods under German tax and commercial law are six years for all business letters (including electronic ones) and ten years for all information relevant to tax and accounting.

Storck has taken all necessary technical and organisational measures to protect your data against loss, damage, manipulation and unauthorised access. Our employees and all persons involved in the data processing are obliged to observe data protection laws and to handle personal data confidentially. Our employees are trained accordingly. Both internal and external examinations ensure compliance with all data protection processes at Storck.

In order to protect personal data of our users, we use a secure online transmission method, the so-called “Secure Socket Layer” (SSL) transmission. This can be seen by the “s” in http://, hence https://, and possibly a green, closed padlock symbol in the address bar. By clicking on the symbol, you obtain information about the SSL certificate being used. The display of the symbol depends on the browser version you are using. The SSL encryption grants the encrypted and complete transmission of your data.

The data protection law holds a number of rights concerning data affecting you as a person (so-called rights of the persons affected).

6.1 Right to Demand Access

You have the right to receive confirmation about whether or not we have processed personal data about you. If this is the case, you have a right of access to such data. You can find details about your right of access in Article 15 of the GDPR.

6.2 Right of Rectification and Completion

You have the right to ask us to rectify incorrect personal data concerning you and to complete incomplete personal data without delay under Article 16 of the GDPR.

6.3 Right to Erasure

You have the right to demand that we erase your personal data without delay if one of the reasons listed in Article 17 of the GDPR applies. Such a reason for immediate deletion may exist, for example, if the personal data is no longer necessary for processing your request or if you have objected to the data processing.

6.4 Right to Restriction of Processing

You have the right to ask us to restrict the processing of your personal data if one of the conditions set out in Article 18 of the GDPR is met. For example, in the event that you dispute the accuracy of the data, you have the right to limit the processing for the time necessary to enable us to verify the accuracy of the data.

6.5 Right to Withdraw Consent

You have the right to withdraw your consent to the processing of your personal data at any time in accordance with Article 7(3) of the GDPR. The withdrawal applies only to future data processing, i.e. the data processing that took place until the withdrawal remains lawful in this case.

6.6 Right to Object

If the data processing by us is based on a legitimate interest pursuant to Article 6(1)(f) of the GDPR (see above for the legal basis regarding each data-processing activity), you have the right to object under Article 21(1) of the GDPR. You can therefore object to the processing of your personal data by us at any time if there are reasons arising from your particular situation. Your personal data will no longer be processed by us after your objection has been lodged, unless there are demonstrably compelling reasons for processing that are worthy of protection and outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

You can object to the processing of personal data for the purpose of direct advertising at any time in accordance with Article 21(2) of the GDPR. In this case, we will no longer process your data for this purpose.

6.7 Right to Lodge a Complaint with a Supervisory Authority

You also have the right to lodge a complaint with the competent supervisory authority. However, if you have questions or complaints regarding data protection at Storck, we recommend that you first contact our data protection officer (see section 1).

You are not legally or contractually obligated to provide Storck with personal data when visiting the website. For the use of certain areas (in particular the contact form or promotional contests), however, the provision of your data may be necessary to process your request or to carry out the promotional contests.

Storck does not use your personal data for automated individual decisions.

New legal requirements, entrepreneurial decisions or technical developments might call for amendments to our privacy policy. This privacy policy will be adapted accordingly. You can always find the latest version on our website.